Account-creation or user registration is no doubt the most vital thing for any web business- yet it’s a pain for most web users. In the growing world of technology it is necessary for a business to keep track of how many visitors are coming or converting into potential customers and user registration is one of those effective ways that leverage you with lots of important information about your prospects. While this sign up process can give you the key to the treasure of user data while it might put your customers off.
What!! I mean how can sign ups or registration can distract a visitor. Well this is not the matter of concern here. This blog post is to describe how one can minimize the loss of registration conversions and how one can improve his sign-up process. So let’s have a look at these points:
Don’t make your users load a whole new page just to see the sign in form:
Generally, it is senseless to create a whole new page just for the registration purpose. Your visitors won’t like it if you let them hunt for a signup form. Place your Signup or Sign-In form at the upper right corner since most user will look for it here. If your layout doesn’t allow you enough space then just highlight the headings of either sign in or sign up based on your stored cookie sessions that tells whether the visitor has ever signed in to your web app or not. Big companies like Facebook or Twitter have already set a standard of such representations of Sign-up forms.
Clearly mention your formatting rules for creating a strong password:
If you have certain policies enforced on the password creation for their future signings then don’t hide them. Mention each condition that you want your visitors to follow while creating the password. You might want a combination of some numbers, some letters and some special characters to a certain limit as a password that need to be entered by your web visitors so let them know about it.
Let your users easily get a new password:
Don’t let your users struggle to find from where they can get back there lost password. Keep your “Forgot Password” boldly visible to the right of the password field or below it.
Use Social Login for easy Sign-Up:
Well this option can be considered as the most perfect solution for all the issues faced during the entire registration process. In social login there is no need of another set of credentials to get the access. Here you login through your already existing social network ids and you are all set to go ahead. Today we can find its integration almost everywhere in every industry from entertainment to discussions.
Let your users sign into all your services with the same credential:
“Single sign-on” is a huge benefit to user experience. Being able to reuse the same user credentials across all your web properties means less time to sign up, less passwords to remember and less time consumption in navigating throughout your entire web property.
P.s. You can also create GIf images to enhance the presence of your web portal and can attract more visitors to your web page that can further be converted into your potential buyers.