We all know that registered users hold more important place than unregistered ones. Nowadays, businesses are trying to reduce the hurdle of registration to boost the sign-up rate. To overcome the problem of long registration forms businesses are using social sign-in. By using social sign-in, users no longer need to remember a new username and password and thus businesses can boost up the sign-up rates.
Here I am going to list down some business areas which can maximize profit by implementing social sign-in to the business website.
Many entertainment industries like online videos, online music or gaming sites often face more challenges because each day some new website is emerging in. Implementation of social sign-in helps these industries to make the user experience better and more personalized. With the help of social sign-in, users can login to the website by using their social media account that helps such industries to understand users interest in depth and offer the content accordingly.
Question and Answer Industry
This is the type of industry where users visit to gain information and knowledge related to the topics they interested in. It will be very annoying for them to fill long registration forms rather than reading and spend time checking out for answers. Registration forms with multiple fields are not liked by anyone and users may leave the website in search of better one.
In this situation, social sign-in comes into a role. The two key benefits of using social sign-in are that it converts the whole lengthy registration process into just a few clicks and it improves the sign-up rates.
Quora is the best example for such websites.
Tours and Travels Industry
Online travel and ticket booking industries have witnessed tremendous growth in the past few years. Social Sign In is a great way to get quick access to this kind of sites. According to a report, 55 percent users prefer to login to the travel website through social sign-in. By implementing social sign-in to your travel website will make the registration process simple and save user’s time.
After realizing the importance of social login, more and more businesses are trying different ways to integrate social sign-in and social media with their website.