Today is the era of smartphones. Mobile plays an important role for online businesses to reach out their registered customers. According to a research, around 33.4 percent worldwide website traffic is arriving via mobile phones and the number is increasing continuously. The states clearly show the significance of mobile friendly website for the online business. But still there are lots of businesses who are not serious about making their website mobile optimized.
Here in this article, I am going to highlight some of the common signs that indicate that you are ruining your website on mobile devices.
In order to perform a specific task on your website, users need to register themselves. Many businesses are still sticking with the traditional form of registration service. In this users have to fill long registration forms in order to login. Such forms are very time-consuming and may cause users leave the website. Implementation of social sign-on is the solution to the problem.
Social sign-on helps mobile users to authenticate themselves without filling long registration forms by using their existing social media account like Google+, Twitter, Facebook etc. Sign in with social media account is very quick and easy process. Now, the user can explore more content of your website. Apart from making the whole process of registration simple, social sign-on also provides reliable first-party data to the business.
User reach to your website with a specific task in his/her mind. Therefore, optimize your website in such a way that audience can reach to desired places easily. Keep the layout of your website as simple as possible. Make sure the size of buttons and place them in such a manner that users can easily tap them.
Too Many Pop-Ups
Pop-ups are very important for any online business, but displaying too many pop-ups as soon as when user lands on your website is the sign that your are ruining your site for your mobile audience. Thus, avoid too many pop-ups and limit the number of pop ups and ads you show.
Poor Call to Action Button
Call to Action buttons are one of the most important parts of a website. But if they are not placed properly then these buttons are doing no good to your online business. The most common mistakes businesses make while designing CTA buttons for a mobile website is to make it too small or using poor contrast or locate them too close to each other. So, make your CTA buttons big enough to easily being noticed and use the color which grabs audience attention.
So, friends, these are the four most common mistakes that are ruining your website on mobile. If you are making any of these mistakes than it is the time for you to start putting some more effort in this direction.